Competitions and Trade Promotions

The Retail Industry’s Law Firm of Choice for Trade Promotions & Competitions

Helping You Run Legally Compliant Competitions

Dedicated Trade Promotion and Competition Lawyers

Did you know that non-compliance could cut your competition short, create bad press, and you may face hefty penalties? That’s where Gladwin Legal comes in. Our competition lawyers have assisted retailers across Australia to run their competitions smoothly, from obtaining permits where required to walking you through the process from start to finish.

Here at Gladwin Legal, we’re experts in retail, and we’ve run the legal rule over countless competition terms and conditions for retailers. Our competition lawyers move quickly and diligently to ensure your promotion launches without fuss or delay. Importantly, we’ll work with you to provide compliant legal alternatives if what you’re planning simply isn’t going to work.

For a free consultation and peace of mind about competition terms and conditions for trade promotions or social media competitions, get in touch with us today.

Your Industry-Leading Competition and Trade Promotions Law Firm

Why Choose Us As Your Competition and Promotions Lawyer?

Cost-Effective Solutions & Flexible Fee Structures

We offer smart, affordable legal solutions tailored to your budget—plus flexible fee options, including fixed fees and payment plans, to give you clarity and control throughout the legal process. No more legal fee shock!

Award-Winning Legal Advice on Call

We set the standard in retail legal advice—earning industry awards and the trust of retailers nationwide—with clear, timely, and efficient service. You can be confident you’ll get the right legal support when and where you need it.

Specialist Competitions and Trade Promotions Lawyers

Our experienced trade promotion and competition lawyers are specialists in the retail sector, serving a range of commercial industries and offering in-depth expertise and practical guidance every step of the way.

Experts in Competition Terms & Conditions

Legal Support for Commercial Competitions and Giveaways

Social media or in-store competitions, such as product giveaways or “like, share and follow” contests, can be an effective way to engage with your customers, gain insight into your target market, and increase brand awareness, goodwill, and your online presence.

But do you have an effective set of terms and conditions in place?

It might surprise you to know that each state in Australia has different laws governing competitions and trade promotions. If you run a competition Australia-wide, you’ll need to comply with every relevant state law.

Before you launch, it’s critical to make sure your terms and conditions are legally compliant. This includes:

  • Meeting state-by-state legal requirements
  • Ensuring clear entry conditions and eligibility
  • Properly outlining prize details and draw processes

If you’re unsure, we’re here to help.

Access Award-Winning Legal Advice for Company Giveaways, Raffles, Competitions & Trade Promotions

Need a specialist competition lawyer to protect your business interests and ensure fair terms when running a trade promotion? Access an award-winning team, quick response times, and fixed-fee legal services with Gladwin Legal. Contact our team today!

Managing Your Trade Promotions & Competition Legal Compliance With Ease

Simple, Reliable and Affordable Trade Promotion Legal Services

Gladwin Legal’s trade promotion and competition law services include:

  • Tailored competition terms and conditions (Australia-wide)
  • Competition permit applications and requirements
  • Low-cost competition structures
  • LMCT-style promotions
  • Advertising and marketing review and sign-off
  • Electronic drawing of winners

- Reviews -

What Our Clients Say About Us

- Meet Our Trade Promotion & Competition Lawyers -

Your Experts in Competitions and Trade Promotions

Rosalyn Gladwin developed Gladwin Legal with a vision to be the law firm of choice for the retail industry. Rosalyn is a retail expert. She has been working in and advising the retail industry for over 30 years.

Rosalyn Gladwin

Principal

Josh Gladwin is a pragmatic and experienced lawyer. He manages all dispute matters for our clients, enabling Gladwin Legal to deliver commercial and cost effective solutions using the full spectrum of dispute resolution processes.

Josh Gladwin

Practice Leader | Disputes and Litigation

Alessandra Dela Cruz

Lawyer

More Than Just Competitions and Trade Promotions

Other Legal Services

Start-Ups
Small Business
LMCT Promotions
E-Commerce
Trademarks & Branding

THE RETAILERS CHOICE

Best Legal Firm – NORA
Excellence Awards
2018 & 2019

Award-winning retail law services and marketplace lawyers at Gladwin Legal.

Rosalyn Gladwin, Principal

- FAQs

Competition & Trade Promotion Frequently Asked Questions

It depends on your specific promotion or competition. You do not need a permit if the promotion is being run in VIC, TAS, QLD or WA. However, if it is being run in NSW, SA, ACT or NT, you may need permits depending on the size of the prize pool and the structure of the promotion.

A game of skill requires participants to use knowledge or ability to win, while a game of chance relies on luck. Legally, games of chance often require permits, while games of skill may not.

As retailers often run competitions, we understand that it is important to keep costs down and we can make recommendations on how to best structure your competition in order to suit your budget.

The costs of running a competition can vary as we will need to consider your competition details to determine the type of competition you are running

However, we offer a fixed fee for drafting of competition terms and conditions and permit applications. Feel free to contact us with your competition details for a no-obligation quote.

Include eligibility criteria, entry mechanics, prize details, draw dates, winner notification, and dispute resolution, just to name a few!

Certain items like alcohol, firearms, tobacco, weapons, and cosmetic surgery may be restricted. However, the restrictions vary by state and territory.

Running a trade promotion involves some very technical aspects, and laws differ across the states and territories of Australia. Non-compliance with regulations can result in fines, invalid promotions, or legal disputes.

Yes, but you must comply with each state and territory’s legal requirements, for example, advertising of winners, permits and prize limits.

Provide a clear process for participants to submit complaints, and ensure fair, prompt resolution according to the terms.

Promotions must be truthful, not misleading, and must comply with advertising standards. This includes clearly disclosing key terms, such as eligibility and prize details, which can vary depending on the state and the value of the competition prize.