Do you want more website sales?

When considering accessibility, most people would consider wheelchair ramps and accessible toilets and tactile and audible elevator signals for those with vision impairment. But have you considered th...
Toughening Gift Card Consumer Laws

Toughening Gift Card Consumer Laws

Last year, NSW legislation came into effect requiring gift cards to have a minimum expiry period of 3 years.  In a similar vein, Federal legislation passed on 25 October 2018, amending the Compet...
Top 3 tips for running a sales promotion (legally)

Top 3 tips for running a sales promotion (legally)

Retailers and businesses need to be quick when it comes to planning and executing sales promotions in a fast paced consumer goods market.  However, it is important to take the time to consider wh...
Mandatory data breach notification laws apply in 2018

Mandatory data breach notification laws apply in 2018

I have had a number of queries recently about data breaches and mandatory reporting.  Currently, there is no law requiring that a company notify compromised parties if there has been a data breach inv...
Pumpkin Patch to Relaunch Online

Pumpkin Patch to Relaunch Online

As a mother of two young boys, I was disappointed to hear that another Australian children’s fashion retailer Pumpkin Patch was closing its doors as the retailer entered into receivership last year....
Promotion on social media with influencers

Promotion on social media with influencers

In recent times, it has become commonplace for businesses to use social media to promote and market their products to a wider audience.  I’ve written numerous articles on how misleading and decep...
Cyber Resilience: Manage your risk

Cyber Resilience: Manage your risk

Online security has been a big topic this year, but many businesses are unsure what their first step should be to protect their online assets.  As a result of a lack of know-how, many businesses...
Protecting Your Domain Name

Protecting Your Domain Name

We all know by now that protecting your brand name by registering a trade mark is an essential step for all businesses to take – large or small.  The cost to apply is greatly justified by the pro...
Myer Joins eBay

Myer Joins eBay

Myer has been next in the trend of big retail stores to join the eBay bandwagon.  After a 5-week trial, the department store’s new eBay store has gone live with over 10,000 products. eBay is oft...
Are you exposed to a data breach fine

Are you exposed to a data breach fine?

Dealing with Data Breaches Recently, both David Jones and K-Mart experienced data breaches, as hackers exploited a vulnerability in the retailer’s third party website software.  Fortunately, bot...
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