TikTok is an app with a cult following rivalling giants such as YouTube and Instagram, which essentially encourages users to create and share short videos – often dance challenges and social commentary.
There has been longstanding unease about the privacy concerns associated with the huge amounts of data that is accumulating via TikTok, however more recently the Australian government and other world leaders have expressed concerns around the connection between the Chinese Communist Party and the app. In fact, India has banned the use of TikTok and there is possibility that Australia will follow suit.
We at Gladwin Legal are interested to see what precautionary measures will be taken by Australia to protect user data. In the meantime, this might be a good time for you as a business to:
- Check and update your privacy policies to include circumstances that may have arisen as a result of COVID-19;
- Create refreshers to employees on best practices to manage privacy policies (see our previous guidelines which address this here); and
- Securely destroy or de identify personal information if it’s no longer needed for a legal purpose.